Indoor signs
Emerging Trends: What’s Hot in Signage
9/24/2024
Signage is an important part of your branding and marketing, and it’s important to understand the latest trends so you can always leverage the best options for your needs. Staying on the cutting edge can be difficult, but we’re here to help. Here’s some emerging trends to keep an eye on!
1. Eco-Friendly Signs
We all want to do our part for the environment. Eco-friendly signs use less energy, and many of these signs leverage recycled elements. LED lights are more energy efficient and a good alternative to standard lighting.
2. Clean Designs
Gone are the days of extremely cluttered signs. They’re distracting and often hard to read. Instead, negative space can create a very clean look and make the sign stand out from the competition.
3. Bold Typography
Custom typography can help with branding and make your sign stand out from the crowd. These fonts should be used throughout your marketing materials to maintain brand consistency.
4. Living Signs
You can use natural elements like plants and natural materials like wood or to create eye-catching appeal. These elements help create a connection between people and nature. Plus, if you are a certain type of retail location (think environmentally- friendly clothing or natural food store), this could better show off your brand.
5. Navigational Signage
Wayfinding signs help people navigate to and around your property. They help with the customer experience. Adding these throughout your space can make your customers happier with their experience – which could encourage them to become repeat customers.
6. QR Codes
Adding QR codes to signs can help provide customers with more information about your company or the product and its uses. Adding these to existing signs or making them into independent signs are good ideas.
The goal of all these signs is to increase your brand awareness as well as help the environment and make your signs more useful to customers.
At Image360, we can help you design and place all your different types of signs. To learn more about our services, contact us today!