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7/23/2024

It’s Trade Show Season! And we are looking forward to more conferences, trade shows and networking this year! 

Here’s a fun fact for you on tradeshows & conferences — companies can see a 4:1 return on investment (ROI) for their trade show expenditures.

That’s a compelling statistic. And the value of attending trade shows goes beyond the direct sales. There’s other benefits like generating leads, exposing your brand to a targeted audience, soliciting client feedback, and building relationships.

If you are planning to participate in a trade show this year, I can recommend some terrific resources to help you be successful:

1. I like reading the ideas from Tradeshow Labs — you can find their blog here. 
2. I also found this great document, Trade Show Guide from Launch Team Incorporated. You’ll need to sign up to download, but it’s a no-hassle exercise and the white paper is definitely worth it. 
3. We’ve written some cool little articles on trade shows:
   1. Six ways to make the most of your trade show display
   2. Top Five Ideas to Make Your Tradeshow Booth Brilliant 
   3. 5 ways to elevate your event signage
4. And finally, I invite you to flip through our online magazine to see exhibitor display ideas:

Our Exhibitor Magazine

If you have a tradeshow conference coming up, we’d be happy to help you be successful!

Looking for custom sign or graphics option?

Indoor signs

Outdoor signs

Events & Tradeshows

Vehicle Graphics

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