About Image360 Franchise

CEO since 2011, Mike Marcantonio became an investor in the company in 2000 with others on the management team. In 2006, he expanded his role by becoming Chief Strategy Officer. His entrepreneurial spirit and success-driven attitude has been instrumental in planning the future of the company and positioning it as a driving force in the visual communications industry today. He has spearheaded growth strategies through acquisitions and company restructuring, paving the way for growth. Marcantonio’s franchising experience began at Domino’s Pizza, Inc. in Ann Arbor, MI where he served as Vice President of Tax.

Ray Palmer was named COO in 2023 to provide executive oversight for all Alliance Franchise Brands across the sign, print and direct mail industries. As President, CEO and Co-founder of Palmer Vohrer Enterprises, Palmer had been a multi-unit Signs By Tomorrow franchise owner for more than 10 years. He served as a member and chairperson of Signs By Tomorrow’s Franchise Advisory Council on which he played a key role in developing a national website for the firm and establishing an advertising fund for franchise members. Palmer holds both an undergraduate degree in electrical engineering and a master’s degree in business from Johns Hopkins University.

With over 20 years of franchise experience in the print and sign industry, Mike Cline has a wealth of knowledge with unmatched dedication and passion. As Alliance Franchise Brands Chief Development Officer, Cline is an active participant in directing strategic decisions toward the company’s overall vision and growth. He oversees the Franchise Development Team, promoting system growth via new Center placement and acquisition, maintaining third-party broker relationships and assisting Franchise Members with exit strategy. Cline has a deep understanding of all facets of the industry and truly understands the joy of creating profitable and fruitful businesses.

Lisa Buehler was named President Marketing and Visual Communications Brands in 2023. She is the former Vice President – Sales & Marketing as well as an owner of two franchise brands in Little Rock, Arkansas – Allegra Marketing Print Mail and Image360. The centers have received numerous local and national awards for their achievements. She served as a member and chairperson of Allegra Marketing Print Mail’s Network Advisory Council and served as a member of Image360’s Franchise Advisory Board. Prior to these roles, Buehler worked in the hospitality industry, opening and managing restaurants for Hardee’s Food Systems and then Applebee’s. With over 30 years of experience in the print and graphics industry, Buehler brings a passion and understanding for building great client experiences

Burke Cueny was named Executive Vice President Marketing in 2023. Cueny joined Alliance Franchise Brands in 2015 and oversees the Marketing support team, focusing on lead generation for Franchise Members and brand development. Prior to joining the company, Cueny founded and ran a marketing firm for over a decade that concentrated on building brands and growing sales for franchise companies and other multi-location businesses. His background also includes marketing leadership roles with Domino’s Pizza, Rite Aid and The Stroh Brewery Company. Cueny has an Advertising undergraduate degree from Michigan State University and an MBA from Central Michigan University.

Jessica Eng is a passionate marketing, communications, and business professional who loves helping small businesses drive results – and leading and mentoring others. She has over 20 years of franchise marketing and sales experience and helps develop the company’s strategic vision and direction as a key member of the management team. As the Executive Vice President of Business Development, she leads the business development and sales support team, as well as Franchise Member communications. She understands the need to align sales and marketing with a strong focus on the customer experience, while increasing sales through strategic product diversification. Eng has her MBA in Marketing Management and loves sharing her enthusiasm for franchising, marketing, and solutions-based sales through educational speaking engagements at local and national events.

John Castillo began his career in the sign industry in 1994 with a sign franchise company as a corporate trainer, business consultant and owner of two centers in Florida. He joined Signs Now in 2000 as the Regional Director for the Southwest Region. In 2014, Castillo was named Senior Regional Director overseeing the field support for the company’s Sign & Graphics Division. He was promoted to vice president in 2019 and with the merging of Alliance Franchise Brands’ two divisions in 2020, his responsibilities now span the entire network to include support of Marketing & Print Franchise Members.

As Vice President of Training, Steve Hoyle oversees new Franchise Member training programs for all the Sign & Graphics and Marketing & Print brands. Formerly, in the Sign & Graphics Division, Hoyle was the VP of Franchise Operations, Senior Director of Franchise Services and the Director of Training since 1995. Prior to that, Hoyle ran three separate company Centers beginning in 1989 when he graduated with a degree in Advertising & Design from the University of Maryland.

Chris Miller is a dedicated member of the Alliance Franchise Brands team, bringing years of experience in the industry to his role as Senior RightStart Manager. Miller’s journey with the company began at the Signs By Tomorrow Owings Mills Center, where he spent four years before joining the home office in 2014 as a Field Support Representative. He quickly rose through the ranks, becoming the RightStart Manager in 2017 and then moving into his current role as SR. RightStart Manager. In this position, Miller oversees the RightStart program, which is responsible for onboarding new Franchise Members from Opening Training to Center opening and beyond for three years. His expertise and passion for the industry make him an invaluable asset to the Alliance Franchise Brands team.

Mike Dye manages a team that promotes the growth and profitability of Franchise Members within the Marketing & Print Division. He joined the company in 1985 and has attained positions in business education, financial management, coaching and consultation, and workflow and project management during his tenure. Dye began his Alliance Franchise Brands career as a printing instructor, later becoming Director of Training before transitioning to Regional Operations Manager. In 2016, his role expanded to Senior Regional Operations Director, assuming leadership of the Regional Support Team, finally becoming VP of Franchise Member Support and taking on supplier relations.

Jim Jehl began his journey with Alliance Franchise Brands as a Franchise Member in suburban Detroit, MI. He later transitioned to various roles within the home office team, including Regional Support Manager, VP of Operations-AFB Master Franchise where he was instrumental in developing what is now the Midwest Region , and Regional Director. Jehl also served as a Franchise Business Consultant, working hand in hand with franchisees to help them grow their businesses, maximize their profits and achieve their goals. With over 35 years of experience in the franchise industry, Jehl now serves as the Mergers & Acquisitions Director for Alliance Franchise Brands. In this role, he works closely with Franchise Members to grow their business through acquisitions and helps business owners of independent print and sign businesses looking to sell. Jehl leverages his experience to help candidates find the best path forward, whether it’s through acquisition-related growth, resale, or exit strategy planning.